News brief
OpenAI officially shut down video generation product Sora on 2026/3/24, 25 months after its technical preview in 2024/2. Forbes estimated annual operating costs of up to USD 5.4 billion, compared with only approximately USD 2.1 million in revenue over its entire lifetime.
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- m.toutiao.com ↗Published Mar 29, 2026
Original source text
Names may use phonetic renderings when no English name is supplied. The original wording is retained below.
OpenAI 于 2026 年 3 月 24 日正式关停视频生成产品 Sora，从 2024 年 2 月技术预览到退场历时 25 个月；据 Forbes 估算 Sora 每年运行成本高达 54 亿美元，整个生命周期收入仅约 210 万美元。