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Baidu strategically invests in Qimao Novels, takes stake in Shanghai Qimao Culture Media

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News brief

Baidu’s investment and acquisition division made a new investment in Shanghai Qimao Culture Media, the company behind Qimao Novels. Dazi County Bairuixiang, 100% owned by Baidu, was the second-largest shareholder with a 37.36% stake.

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  1. www.36kr.com ↗Published Jul 31, 2019
Original source text

Names may use phonetic renderings when no English name is supplied. The original wording is retained below.

百度旗下投资并购部新增对外投资,入股七猫小说所属公司上海七猫文化传媒;达孜县百瑞翔(百度100%控股)为第二大股东、持股37.36%。