{"id":"4e0a93c0-e2b9-4a09-9aeb-7c5356417968","kind":"products","code":"UB-D1950","name":"zapier","nameBasis":"original-brand","summary":"Zapier is a workflow automation platform that allows businesses and individuals to connect more than 1,400 applications and build automated workflows without writing code. Founded in 2011 by Wade Foster and two co-founders, the company operates on a freemium model with monthly subscriptions and has grown entirely without meaningful outside capital, having raised less than $1 million in total funding.\n\nThe company reached $50 million in annual recurring revenue by September 2018 and surpassed $150 million in 2021, all while remaining bootstrapped. As of early 2019, Zapier served more than 3 million users in total, including free-tier accounts, and had crossed 100,000 paying customers. Average revenue per user had roughly doubled over the prior 18 to 24 months, rising from approximately $20 to approximately $40 per month.\n\nZapier operates as a fully remote company and had approximately 200 employees as of early 2019, with estimates of roughly 730 employees by 2025. The company was last valued at $5 billion in 2021. Monthly logo churn has remained below 5 percent, and 8 of the company's first 10 employees were still with the firm as of the interview date.","description":"Zapier is a workflow automation platform that allows businesses and individuals to connect more than 1,400 applications and build automated workflows without writing code. Founded in 2011 by Wade Foster and two co-founders, the company operates on a freemium model with monthly subscriptions and has grown entirely without meaningful outside capital, having raised less than $1 million in total funding.\n\nThe company reached $50 million in annual recurring revenue by September 2018 and surpassed $150 million in 2021, all while remaining bootstrapped. As of early 2019, Zapier served more than 3 million users in total, including free-tier accounts, and had crossed 100,000 paying customers. Average revenue per user had roughly doubled over the prior 18 to 24 months, rising from approximately $20 to approximately $40 per month.\n\nZapier operates as a fully remote company and had approximately 200 employees as of early 2019, with estimates of roughly 730 employees by 2025. The company was last valued at $5 billion in 2021. Monthly logo churn has remained below 5 percent, and 8 of the company's first 10 employees were still with the firm as of the interview date.","country":null,"category":"Productivity","originalName":"zapier","eventDate":null,"website":null,"sourceUpdatedAt":"2026-10-11T17:45:50.235Z","englishUpdatedAt":"2026-10-15T18:35:35.568Z","reviewedAt":"2026-10-15T18:35:35.568Z","snapshotAt":"2026-10-15T14:23:27.067Z","sourceHash":"b15fe4d85248cc6038f75bf078d2a9edf752f165ec232d843b75c8c5db8843a2","companyId":"a35427a0-07c2-4861-97d5-60a901b1e9f3","foundedYear":null,"logoUrl":"https://c.ux-cdn.com/1863156737900573-5aba7b40bf5e48ca8be5896e57b70eca/uniquebase%2Flogos%2Fproduct%2Freczz28J0T8gYDj2%2F125e241ed50a3791df7df3be1d9b59a561c42d664d871abc418c44a0d2329d27.png","originalText":"Zapier is a workflow automation platform that allows businesses and individuals to connect more than 1,400 applications and build automated workflows without writing code. Founded in 2011 by Wade Foster and two co-founders, the company operates on a freemium model with monthly subscriptions and has grown entirely without meaningful outside capital, having raised less than $1 million in total funding.\n\nThe company reached $50 million in annual recurring revenue by September 2018 and surpassed $150 million in 2021, all while remaining bootstrapped. As of early 2019, Zapier served more than 3 million users in total, including free-tier accounts, and had crossed 100,000 paying customers. Average revenue per user had roughly doubled over the prior 18 to 24 months, rising from approximately $20 to approximately $40 per month.\n\nZapier operates as a fully remote company and had approximately 200 employees as of early 2019, with estimates of roughly 730 employees by 2025. The company was last valued at $5 billion in 2021. Monthly logo churn has remained below 5 percent, and 8 of the company's first 10 employees were still with the firm as of the interview date.","sources":[],"related":[{"id":"a35427a0-07c2-4861-97d5-60a901b1e9f3","kind":"companies","code":"UB-C4875","name":"Zapier","nameBasis":"source-english","summary":"Automated workflow and application integration platform.","description":"Zapier is a workflow automation platform that allows businesses and individuals to connect more than 1,400 applications and build automated workflows without writing code. Founded in 2011 by Wade Foster and two co-founders, the company operates on a freemium model with monthly subscriptions and has grown entirely without meaningful outside capital, having raised less than $1 million in total funding.\n\nThe company reached $50 million in annual recurring revenue by September 2018 and surpassed $150 million in 2021, all while remaining bootstrapped. As of early 2019, Zapier served more than 3 million users in total, including free-tier accounts, and had crossed 100,000 paying customers. Average revenue per user had roughly doubled over the prior 18 to 24 months, rising from approximately $20 to approximately $40 per month.\n\nZapier operates as a fully remote company and had approximately 200 employees as of early 2019, with estimates of roughly 730 employees by 2025. The company was last valued at $5 billion in 2021. Monthly logo churn has remained below 5 percent, and 8 of the company's first 10 employees were still with the firm as of the interview date.","country":"United States","category":null,"originalName":"Zapier","eventDate":null,"website":"https://zapier.com/","sourceUpdatedAt":"2026-10-05T00:00:00.000Z","englishUpdatedAt":"2026-10-15T20:16:00.996Z","reviewedAt":"2026-10-15T20:16:00.996Z","snapshotAt":"2026-10-15T14:23:27.067Z","sourceHash":"3a24035fb77ea3a7cf81da1d194a49d52c63d2f8843d0a78971dacd407bb1b9e","companyId":null,"foundedYear":2011,"logoUrl":null,"path":"/companies/zapier"}],"path":"/products/zapier","canonical":"https://uniquebase.ai/products/zapier"}