{"id":"d1aa7053-3784-4f20-8195-195119216ee7","kind":"products","code":"UB-D935","name":"Shichangyi AI Yingxiaozhushou","nameBasis":"transliterated","summary":"The source argues that specialized B2B content marketing faces unreliable open-model output, hallucinations and missing specialist citations. It also argues that training on routine inputs creates confidentiality risks for B2B companies, making common tools such as ERNIE Bot unsuitable for everyday B2B marketing.\nDrawing on experience in chemicals, industrial manufacturing and life sciences, Custouch launched its AI marketing assistant in 2023/12:\nAI copy assistant: language-style training tailored to B2B requirements produces copy that understands marketing needs and meets B2B industry standards. Users can upload professional documents as a knowledge base to improve accuracy.\nAI poster assistant: while consumer marketing emphasizes creative effects, B2B companies prioritize professional, accurate visuals. Its Stable Diffusion-based assistant creates specialist images from text or reference images for B2B marketing departments.\nAI marketing toolbox: experience with large multinationals shows that B2B marketing needs technical-document translation as well as creative content. Specialist translation accepts imported terminology for enterprise glossaries and uploaded documents, supporting English, German, French and Chinese. B2B marketing teams also plan events and creative concepts; brainstorming and naming tools use guided forms to improve prompts and assist campaign ideation.","description":"The source argues that specialized B2B content marketing faces unreliable open-model output, hallucinations and missing specialist citations. It also argues that training on routine inputs creates confidentiality risks for B2B companies, making common tools such as ERNIE Bot unsuitable for everyday B2B marketing.\nDrawing on experience in chemicals, industrial manufacturing and life sciences, Custouch launched its AI marketing assistant in 2023/12:\nAI copy assistant: language-style training tailored to B2B requirements produces copy that understands marketing needs and meets B2B industry standards. Users can upload professional documents as a knowledge base to improve accuracy.\nAI poster assistant: while consumer marketing emphasizes creative effects, B2B companies prioritize professional, accurate visuals. Its Stable Diffusion-based assistant creates specialist images from text or reference images for B2B marketing departments.\nAI marketing toolbox: experience with large multinationals shows that B2B marketing needs technical-document translation as well as creative content. Specialist translation accepts imported terminology for enterprise glossaries and uploaded documents, supporting English, German, French and Chinese. B2B marketing teams also plan events and creative concepts; brainstorming and naming tools use guided forms to improve prompts and assist campaign ideation.","country":null,"category":"Marketing tools","originalName":"市场易AI营销助手","eventDate":null,"website":null,"sourceUpdatedAt":"2026-10-11T18:07:18.136Z","englishUpdatedAt":"2026-10-20T18:30:58.138Z","reviewedAt":"2026-10-20T18:30:58.138Z","snapshotAt":"2026-10-20T18:06:34.551Z","sourceHash":"a587d0dbc20ea28f3c90d9e646ae46e6592f64685887ff8c721255c88cc2afd4","companyId":"ebd68f5a-e2ca-4185-a8cf-563773d8124b","foundedYear":null,"logoUrl":"https://c.ux-cdn.com/1863156737900573-5aba7b40bf5e48ca8be5896e57b70eca/uniquebase%2Flogos%2Fproduct%2FrecwCFSErR%2F73913afc35c7afa2e44daf9623fbf3f75c164439d70549a4203209e47dfb69c4.png","originalText":"B2B内容营销由于其高度专业性和特殊性，开源模型一方面在内容准确性欠佳，所生成的内容可能来自模型的“幻觉”，也通常缺少相关专业信息的信源；另一方面对于开源模型，日常所获取的语料都会被用于优化模型，这对有高保密需求的B2B企业而言有泄密风险，因此市面常见AI工具如文心一言等不能直接应用于B2B市场营销日常工作。\n基于以上痛点，结合我们多年来对化工、工业制造、生命科学等细分行业的认知，市场易Custouch于2023年12月正式上线市场易AI营销助手功能，目前已上线功能包括\n- 市场易AI文案助手。基于我们多年服务企业的经验，我们针对B2B行业特点进行了语言风格的训练，使得AI文案助手能够更精准地理解营销需求，生成符合B2B相应行业规范的高质量文案。同时也支持用户自主上传专业文档作为知识库，从而提高生成内容的准确性。\n- 市场易AI海报助手。不同于C端营销偏重创意与特效，B2B企业更注重视觉的专业性与准确性，因此我们基于Stable Diffusion模型训练了能够生成专业图像的AI海报助手，支持用户文生图或基于底图生图，为B2B市场部提供了丰富的视觉内容支持\n- 市场易AI营销工具箱。基于我们多年服务大型跨国公司的经验，B2B营销领域除了创意内容生成，更涉及大量专业技术文件翻译。市场易AI营销工具-专业互译功能支持用户导入专业术语建立企业专属术语库，并支持专业文件上传。目前已支持英、德、法及中文互译。同时我们也深知B2B市场部通常需要自主策划活动、开展创意发想，我们的灵感脑暴及创意命名工具通过表单引导用户完善提示词，辅助市场部开展创意策划活动。","sources":[],"related":[{"id":"ebd68f5a-e2ca-4185-a8cf-563773d8124b","kind":"companies","code":"UB-C825","name":"Custouch","nameBasis":"source-english","summary":"A copywriting assistant for B2B marketers","description":"Shichangyi’s AI copywriting assistant uses the advanced natural language understanding and generation capabilities of OpenAI GPT large language models.","country":"China","category":null,"originalName":"光潾科技","eventDate":null,"website":"https://www.custouch.com/","sourceUpdatedAt":"2026-10-03T00:00:00.000Z","englishUpdatedAt":"2026-10-20T18:26:42.743Z","reviewedAt":"2026-10-20T18:26:42.743Z","snapshotAt":"2026-10-20T18:05:01.520Z","sourceHash":"1e6fd975fbb0c4783439e401d1961f773fe2efd5220b558f266f7d5349722de4","companyId":null,"foundedYear":2016,"logoUrl":"https://c.ux-cdn.com/1863156737900573-5aba7b40bf5e48ca8be5896e57b70eca/uniquebase%2Flogos%2Fcompany%2Freci6RwP0R%2F4f22cdbf80208a7f0a090cb65781a2093381de3cd2b4cce2ac7173bddb1e0084.png","path":"/companies/guanglinkeji"}],"path":"/products/shichangyi-ai-yingxiaozhushou","structured":{"city":null,"country":null,"location":null,"role":null,"category":"Marketing tools","company":{"name":"Custouch","path":"/companies/guanglinkeji"}},"definition":"Shichangyi AI Yingxiaozhushou is a product in the Marketing tools category from Custouch.","summaryBasis":"translated","thin":false,"canonical":"https://uniquebase.ai/products/shichangyi-ai-yingxiaozhushou"}